When people hear anything about the concept of Hawaii volcanic water they instantly perk up. They want to know more because, chances are, they have never heard of this before. This is not something that comes into conversation every day. In fact, there are no other brands like the Waiakea Hawaiian Volcanic Water on the market. This gives this company a bit of a monopoly when it comes to the type of intrigue that has been created. This is a level of healthy drinking water that has managed to gain quite a bit of popularity largely based on Waiakea water ph. People are hearing about it, but it is not sold everywhere. This may be the thing that helps this company grow and such a tremendous way. The fact that it is not readily available everywhere is what makes people gravitate towards it. They have to order it online.
Consumers that have guests at parties will definitely make a big impact on the guest with this type of water present.
For that host or hostess that want to really have their guests to be in awe the Waiakea brand is going to be the type of water that does the trick. When people look at the concept of volcanic water they are instantly going to be intrigued if they have never heard of it.
There is a partnership with Pump Aid where clean drinking water is supplied to people that don’t have access to clean water. Thinks like this play a big role in the way that people perceive the Waiakea brand. Anyone that is consuming bottled water is interested in the story connected to the brand. Many bottled water companies do not have a unique story. The benefits of volcanic water are great with as benefits like electrolytes, a partnership to provide clean drinking water and recyclable bottles. All of these things combined form a great marketing strategy for this company that has been around since 2012. The increase in popularity accounts for a 5,000 percent growth rate since inception. It is the top of the premium bottled water.